Paying a premium

Those in the airline-industry know were not surprised by the news that Emirates is introducing premium economy class on its 250-plane international fleet.

(alitalia.com)

What that means for travellers is, of course, an affordable option between economy class and business class.

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Fresh look for Alitalia

Alitalia has reinvigorated itself with the release of new crew uniforms and an advertising campaign highlighting the company’s “made in Italy” credentials.

New livery - A330 in flight

According to the company, its TV commercial “celebrates the Italian airline as it faces the future with renewed vigour and vitality, following a successful restructure in 2014, which saw it also introduce a series of enhancements and upgrades to its inflight product and fleet”.

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